⚡️IMPROVED SHOPPER ENGAGEMENT

Retail environments can be overwhelming, with a vast array of products competing for attention. Highly Buzzed Media solves this by using dynamic content to cut through the noise. Our platform creates engaging and eye-catching digital ads that grab customers’ attention, keeping them focused on specific messages.

Example: In a pharmacy retailer, digital screens powered by Highly Buzzed Media are strategically placed in high-traffic areas like the entrance and near product displays. These screens feature engaging video ads, product demos, and interactive touchpoints encouraging customers to explore new products and promotions.

One campaign focuses on the latest CBD Skincare product, showing interactive symptom education and real-world use cases. Because the data is in real-time, the store is able to trigger and add on a new brand product line that is currently overstocked.

As customers engage with the content, the store tracks which products generate the most interest. Over a 6-month period, engagement rates increase by 25%, and in-store sales for those items rise by 18%.

By improving shopper engagement, the retailer not only boosts immediate sales of the CBD skincare, but also enhances long-term brand loyalty for engaging a repeat purchase online at a later date.