⚡️REAL-TIME AUDIENCE MEASUREMENT

One of the most powerful features of Highly Buzzed Media is its ability to deliver real-time audience measurement through Quividi’s computer vision technology. This technology captures demographic data such as age, gender, and even mood, which helps retailers tailor content more effectively.

Example: Imagine a cosmetics store where the system identifies that 70% of the foot traffic is female customers aged between 25 and 35. The store can immediately adjust its digital ads to focus on new skincare products or specific makeup promotions targeted to that demographic. Over time, the store notices a 15% increase in engagement with ads and a corresponding boost in sales for those specific product lines. This real-time data allows the store to react instantly, adjusting its advertising strategy based on actual foot traffic, turning data insights into actionable outcomes.